Magnite
Magnite's revenue rose 6.8% to $714 million in fiscal 2025. Its operating margin was 13.7%, up from 7.7% a year earlier. Free cash flow was $166 million, down 18.2%. It paid out $46 million in dividends and buybacks, 28% of free cash flow. The diluted share count rose 4.7%.
Operating margin is operating income as a share of revenue. Free cash flow is cash from operations minus capital spending. Return on capital is after-tax operating income as a share of the money invested in the business: debt plus equity, minus cash. Market cap is the last closing share price times the latest diluted share count, so it is approximate. P/E is the last close divided by diluted earnings per share over the last four quarters, or the latest fiscal year where the quarters aren't available; there is none when the company made a loss.
Charts show fiscal years, from the 10-K filings.
What Magnite does
Magnite runs a technology platform that connects the owners of digital ad space with the companies that want to buy it. Its sellers, called publishers, include streaming TV services, broadcasters, websites and apps. Its buyers include advertisers, agencies and the software tools they use to bid on ads.
The company earns money each time an ad is sold through its platform, under a fee structure it sets with each publisher. Much of its focus is on ads shown on internet-connected TVs, known as CTV, where its SpringServe product helps publishers manage and sell all of their ad space. It also offers tools for buyers to find and package inventory, such as ClearLine.
Magnite describes itself as an independent alternative to the large internet companies that both own ad space and control the buying side. It says it competes with companies that have more financial, technical and marketing resources. It operates worldwide, with offices in North America, Australia and Europe and a growing presence in Asia and South America. Its non-U.S. units mainly do sales, marketing and service work.
Its biggest risks, as it describes them
- Competition from larger companies with more money, technology and marketing power.
- Slower growth in connected-TV ad spending, or growth that goes to sellers that do not use its platform.
- Streaming sellers being slow to adopt auction-based ad buying, or restricting its access to their ad space.
- Advances in AI changing how ads are bought and sold, and new AI rules.
- Falling demand for advertising in a weak economy, which its revenue depends on.
Income statement
From fiscal 2024 to 2025, earnings per share grew 493.8% a year and net income 534.2% a year, as new shares raised the share count by 5% and diluted each share's earnings.
Returns on capital
Balance sheet
Five years at a glance
| Fiscal year end | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|
| Cash and short-term investments | 230 | 326 | 326 | 483 | 553 |
| Debt incl. finance leases | 759 | 755 | 537 | 554 | 556 |
| Net debt (negative means net cash) | 529 | 429 | 210 | 71 | 3 |
| Net debt to EBITDA | 8.0x | 4.2x | 2.5x | 0.6x | 0.0x |
| Debt to equity | 0.9x | 0.9x | 0.8x | 0.7x | 0.6x |
| Interest coverage | −6.3x | −3.9x | −4.8x | 1.9x | 5.2x |
| Current ratio | 1.1x | 1.2x | 1.1x | 1.1x | 1.0x |
| Quick ratio | 1.1x | 1.2x | 1.1x | 1.1x | 1.0x |
Cash flow
Projections
Project Magnite's revenue, net income and earnings per share five years ahead in a bull, a base and a bear case with your own figures, and see the share prices your P/E estimates give them, or value it with a discounted cash flow model. Every projected figure is yours: it is not a forecast of ours.
Insider trades
No officer, director or 10% owner of Magnite reported buying or selling its shares on the open market between November 7, 2025 and November 6, 2026.
Indicators
Four widely used measures, worked out from the company's filings. The cutoffs are the ones their authors or users go by, not a verdict of ours.
| Indicator | FY23 | FY24 | FY25 |
|---|---|---|---|
| Piotroski F-score | 4 of 9 | 7 of 9 | 7 of 9 |
| Rule of 40 | 37.7% | 38.1% | 30.1% |
| Altman Z'' | −0.55 | 0.23 | 0.19 |
| Accruals ratio | −13.8% | −7.7% | −3.0% |
The nine F-score tests
| Test | FY23 | FY24 | FY25 |
|---|---|---|---|
| Net income is positive | Fail | Pass | Pass |
| Cash from operations is positive | Pass | Pass | Pass |
| Return on assets rose | Fail | Pass | Pass |
| Cash from operations exceeds net income | Pass | Pass | Pass |
| Debt fell relative to assets | Pass | Fail | Pass |
| Current ratio rose | Fail | Pass | Fail |
| Share count didn't rise | Fail | Fail | Fail |
| Gross margin rose | Fail | Pass | Pass |
| Revenue rose relative to assets | Pass | Pass | Pass |
| F-score | 4 of 9 | 7 of 9 | 7 of 9 |
Compare
Put Magnite side by side with any other company we cover: revenue, growth, margins, cash flow and returns, with ten years of charts.
Similar companies
| Company | Year | Revenue growth | Operating margin | Free cash flow margin | Return on capital | Net debt to EBITDA | F-score | Compare |
|---|---|---|---|---|---|---|---|---|
| Magnite | FY25 | 6.8% | 13.7% | 23.2% | 11.1% | 0.0x | 7 | |
| DoubleVerify | FY25 | 13.9% | 10.6% | 23.1% | — | — | — | Compare |
| Ziff Davis | FY25 | 3.5% | 12.6% | 19.8% | 6.0% | 0.6x | 6 | Compare |
| PubMatic | FY25 | −2.9% | −6.1% | 23.6% | — | — | — | Compare |
| The Trade Desk | FY25 | 18.5% | 20.4% | 27.5% | — | — | — | Compare |
10 years of figures
| Fiscal year | FY16 | FY17 | FY18 | FY19 | FY20 | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|---|---|---|---|---|
| Income statement | ||||||||||
| Revenue | 278 | 156 | 125 | 156 | 222 | 468 | 577 | 620 | 668 | 714 |
| Revenue growth | 12.0% | −44.1% | −19.8% | 25.4% | 41.7% | 111.3% | 23.2% | 7.4% | 7.8% | 6.8% |
| Gross profit | 205 | 99 | 65 | 99 | 144 | 267 | 270 | 210 | 409 | 447 |
| Research and development | 51 | 48 | 38 | 40 | 52 | 74 | 94 | 94 | 95 | 85 |
| Operating income | −25 | −157 | −64 | −28 | −54 | −81 | −113 | −155 | 51 | 98 |
| Net income | −18 | −155 | −62 | −26 | −53 | 0 | −130 | −159 | 23 | 145 |
| Diluted EPS (US$) | −0.39 | −3.17 | −1.23 | −0.48 | −0.55 | 0.00 | −0.98 | −1.17 | 0.16 | 0.95 |
| Diluted shares (millions) | 47 | 49 | 50 | 53 | 97 | 136 | 133 | 137 | 147 | 154 |
| Cash flow | ||||||||||
| Cash from operations | 60 | 22 | −23 | 32 | −12 | 127 | 192 | 214 | 235 | 236 |
| Capital expenditure | 24 | 32 | 11 | 11 | 14 | 18 | 31 | 27 | 33 | 70 |
| Free cash flow | 37 | −11 | −34 | 21 | −26 | 109 | 162 | 188 | 202 | 166 |
| Dividends paid | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Share buybacks | 0 | 0 | 0 | 0 | 0 | 6 | 16 | 0 | 15 | 46 |
| Acquisitions | 0 | 39 | 0 | 11 | 55 | 662 | 21 | 0 | 0 | 8 |
| Stock-based compensation | 29 | 20 | 16 | 19 | 28 | 41 | 64 | 73 | 76 | 77 |
| Balance sheet at fiscal year end | ||||||||||
| Cash and short-term investments | 149 | 77 | 80 | 89 | 118 | 230 | 326 | 326 | 483 | 553 |
| Debt incl. finance leases | 0 | 0 | 0 | 0 | 0 | 759 | 755 | 537 | 554 | 556 |
| Total assets | 520 | 384 | 360 | 395 | 939 | 2,713 | 2,712 | 2,689 | 2,855 | 3,164 |
| Total liabilities | 220 | 219 | 242 | 283 | 557 | 1,832 | 1,921 | 1,987 | 2,086 | 2,242 |
| Shareholders' equity | 300 | 165 | 118 | 112 | 382 | 881 | 791 | 702 | 768 | 922 |
| Margins and ratios | ||||||||||
| Gross margin | 73.7% | 63.5% | 51.9% | 63.3% | 64.9% | 57.0% | 46.8% | 33.9% | 61.3% | 62.7% |
| Operating margin | −8.9% | −100.9% | −51.0% | −17.6% | −24.5% | −17.3% | −19.5% | −25.0% | 7.7% | 13.7% |
| Net margin | −6.5% | −99.5% | −49.6% | −16.3% | −24.1% | 0.0% | −22.6% | −25.7% | 3.4% | 20.3% |
| Free cash flow margin | 13.2% | −7.0% | −27.4% | 13.1% | −11.9% | 23.2% | 28.0% | 30.3% | 30.3% | 23.2% |
| Rule of 40 (growth + FCF margin) | 25.1% | −51.1% | −47.2% | 38.6% | 29.8% | 134.6% | 51.2% | 37.7% | 38.1% | 30.1% |
| Return on capital | −12.6% | −104.2% | −80.1% | — | −29.9% | −7.7% | −6.8% | −11.5% | 5.0% | 11.1% |
| Return on equity | −6.2% | −66.7% | −43.8% | −22.2% | −21.6% | 0.0% | −15.6% | −21.3% | 3.1% | 17.1% |
| Return on assets | −3.4% | −34.3% | −16.6% | −6.8% | −8.0% | 0.0% | −4.8% | −5.9% | 0.8% | 4.8% |
| Net debt to EBITDA | −8.4x | — | — | −19.6x | — | 8.0x | 4.2x | 2.5x | 0.6x | 0.0x |