The Filing Desk

Build-A-Bear Workshop vs TheRealReal

Build-A-Bear Workshop BBW · TheRealReal REAL · Other Specialty Retail

TheRealReal reported revenue of $693 million in fiscal 2025, 1.3 times Build-A-Bear Workshop's $530 million in fiscal 2026. Build-A-Bear Workshop's revenue grew 6.7% in its latest year, and TheRealReal's grew 15.4%. Free cash flow was $40 million at Build-A-Bear Workshop and $18 million at TheRealReal. Their fiscal years end in different months (January 31 and December 31), so the periods don't line up exactly.

Side by side

Build-A-Bear WorkshopTheRealReal
Latest fiscal yearFY2026, Jan 31, 2026FY2025, Dec 31, 2025
Revenue$530M$693M
Revenue growth6.7%15.4%
Revenue growth a year, last 5 years15.7%18.2%
Gross margin55.8%74.6%
Operating margin—−3.5%
Net margin9.8%−6.0%
Free cash flow$40M$18M
Free cash flow margin7.5%2.6%
Return on capital——
Net debt to EBITDA—−1.1x
Dividends and buybacks$39M$0M
Change in diluted share count−4.0%8.0%
Last close$29.70$12.87
P/E at the last close7.4×—
Insider trades, last 12 months——
Piotroski F-score—6 of 9
Amounts in each company's own currency, US$ unless marked (a foreign company may report in another), each company's latest fiscal year from its 10-K, or 20-F or 40-F for a foreign company. Growth rates compare with the year before; the five-year rate is the average a year. Free cash flow is cash from operations minus capital spending; return on capital is after-tax operating income over the money invested in the business; P/E is the last close over the latest earnings per share. Banks are measured differently (return on equity, efficiency ratio), so some rows apply to one company only.

Ten years

Revenue
US$ billions, fiscal years
Build-A-Bear WorkshopTheRealReal
Operating margin
Percent of revenue
Build-A-Bear WorkshopTheRealReal
Free cash flow
US$ billions. Cash from operations minus capital expenditure.
Build-A-Bear WorkshopTheRealReal

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Source: the companies' Form 10-K filings, from SEC EDGAR, and the last close. For information only, not investment advice: the figures describe results, not which company is the better investment. The Filing Desk is not affiliated with either company. Full figures on the Build-A-Bear Workshop and TheRealReal pages.