HubSpot vs Okta
HubSpot reported revenue of $3.1 billion in fiscal 2025, about the same as Okta's $2.9 billion in fiscal 2026. HubSpot's revenue grew 19.2% in its latest year, and Okta's grew 11.8%. HubSpot had an operating margin of 0.2%, against 5.1% at Okta. Free cash flow was $708 million at HubSpot and $875 million at Okta. Their fiscal years end in different months (December 31 and January 31), so the periods don't line up exactly.
Side by side
| HubSpot | Okta | |
|---|---|---|
| Latest fiscal year | FY2025, Dec 31, 2025 | FY2026, Jan 31, 2026 |
| Revenue | $3.1B | $2.9B |
| Revenue growth | 19.2% | 11.8% |
| Revenue growth a year, last 5 years | 28.8% | 28.4% |
| Gross margin | 83.8% | 77.4% |
| Operating margin | 0.2% | 5.1% |
| Net margin | 1.5% | 8.1% |
| Free cash flow | $708M | $875M |
| Free cash flow margin | 22.6% | 30.0% |
| Return on capital | — | — |
| Net debt to EBITDA | — | — |
| Dividends and buybacks | $500M | $73M |
| Change in diluted share count | 2.6% | 2.4% |
| Last close | $263.99 | $220.01 |
| P/E at the last close | 93.9× | 132.5× |
| Insider trades, last 12 months | bought $2.8 million, sold $27.2 million | bought $267,404, sold $55.0 million |
| Piotroski F-score | — | 8 of 9 |
Amounts in each company's own currency, US$ unless marked (a foreign company may report in another), each company's latest fiscal year from its 10-K, or 20-F or 40-F for a foreign company. Growth rates compare with the year before; the five-year rate is the average a year. Free cash flow is cash from operations minus capital spending; return on capital is after-tax operating income over the money invested in the business; P/E is the last close over the latest earnings per share. Banks are measured differently (return on equity, efficiency ratio), so some rows apply to one company only.
Ten years
Revenue
US$ billions, fiscal years
HubSpotOkta
Operating margin
Percent of revenue
HubSpotOkta
Free cash flow
US$ billions. Cash from operations minus capital expenditure.
HubSpotOkta