The Filing Desk

Iron Mountain vs Lamar Advertising

Iron Mountain IRM · Lamar Advertising LAMR · Other Specialized REITs

Iron Mountain reported revenue of $6.9 billion in fiscal 2025, 3.0 times Lamar Advertising's $2.3 billion in fiscal 2025. Iron Mountain's revenue grew 12.2% in its latest year, and Lamar Advertising's grew 2.7%. Iron Mountain had an operating margin of 16.9%, against 34.2% at Lamar Advertising. Free cash flow was −$932 million at Iron Mountain and $683 million at Lamar Advertising.

Side by side

Iron MountainLamar Advertising
Latest fiscal yearFY2025, Dec 31, 2025FY2025, Dec 31, 2025
Revenue$6.9B$2.3B
Revenue growth12.2%2.7%
Revenue growth a year, last 5 years10.7%7.6%
Gross margin—67.0%
Operating margin16.9%34.2%
Net margin2.2%25.9%
Free cash flow−$932M$683M
Free cash flow margin−13.5%30.1%
Return on capital5.6%17.3%
Net debt to EBITDA7.7x3.1x
Dividends and buybacks$919M$814M
Change in diluted share count0.5%−0.9%
Last close$113.08$157.01
P/E at the last close80.8×28.7×
Insider trades, last 12 monthsbought $2,954, sold $117.6 millionsold $3.7 million
Piotroski F-score5 of 88 of 9
Amounts in each company's own currency, US$ unless marked (a foreign company may report in another), each company's latest fiscal year from its 10-K, or 20-F or 40-F for a foreign company. Growth rates compare with the year before; the five-year rate is the average a year. Free cash flow is cash from operations minus capital spending; return on capital is after-tax operating income over the money invested in the business; P/E is the last close over the latest earnings per share. Banks are measured differently (return on equity, efficiency ratio), so some rows apply to one company only.

Ten years

Revenue
US$ billions, fiscal years
Iron MountainLamar Advertising
Operating margin
Percent of revenue
Iron MountainLamar Advertising
Free cash flow
US$ billions. Cash from operations minus capital expenditure.
Iron MountainLamar Advertising

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Source: the companies' Form 10-K filings, from SEC EDGAR, and the last close. For information only, not investment advice: the figures describe results, not which company is the better investment. The Filing Desk is not affiliated with either company. Full figures on the Iron Mountain and Lamar Advertising pages.