The Filing Desk

Apple's revenue rose 15.1% to $478.8 billion as iPhone sales grew 21%

Apple Inc. · Nasdaq: AAPL Fiscal year ended September 26, 2026 Form 10-K filed November 3, 2026 · 0000320193-26-000026 Published
People in winter coats walk past a glass cube bearing the Apple logo, the entrance to Apple's Fifth Avenue store, in front of a tall office building
Shoppers outside the glass cube that marks Apple's store on Fifth Avenue in New York. Photo: Jorge Lascar / Flickr, CC BY 2.0

Apple's revenue grew 15.1% to $478.8 billion in fiscal 2026, its fastest growth since fiscal 2021, as iPhone sales rose 21%. Gross margin widened to 48.8% and net income rose 18.0% to $132.2 billion, even though research and development spending grew by almost a third. Capital spending fell, so free cash flow rose 37.8% to $136.1 billion. Apple released the results after the market closed on November 2; its shares fell 1.9% on November 3, while the S&P 500 fund rose 0.3%.

Revenue
$478.8B
15.1% vs FY2025
Gross margin
48.8%
1.9 pts vs 46.9%
Net income
$132.2B
18.0% vs FY2025
Diluted EPS
$8.98
20.4% vs $7.46
Free cash flow
$136.1B
37.8% vs $98.8B

iPhone led the fastest growth in five years

Revenue growth picked up to 15.1%, after 2.0% in fiscal 2024 and 6.4% in fiscal 2025. Revenue had fallen 2.8% in fiscal 2023. Since fiscal 2019 it has grown 1.8 times, from $260.2 billion, a compound rate of 9.1% a year.

Revenue
US$ billions, fiscal years ending in late September

iPhone sales rose 21% to $254.1 billion, or 53% of revenue. The 10-K says the increase came from higher sales of Pro models. Services grew 13% to $123.3 billion; Apple said advertising and cloud services drove most of that. Mac sales grew 12.5% to $37.9 billion, on laptops. iPad and the wearables, home and accessories category were about flat.

By region, Greater China grew fastest: its sales rose 28% to $82.4 billion, mainly on iPhone and Mac, after a 3.8% fall in fiscal 2025. Apple said a stronger renminbi helped. The Americas, Apple's largest region, grew 11.1% to $198.1 billion.

Margins widened as research spending jumped

Gross margin rose for a seventh year in a row, to 48.8% from 37.8% in fiscal 2019. Cost of sales grew 11.0%, against revenue growth of 15.1%. The gross margin on products rose to 39.3% from 36.8%, which the 10-K puts down mainly to product mix and refunds of tariffs, partly offset by higher costs, including memory. The margin on services rose to 76.2% from 75.4%.

Gross and operating margin
Percent of revenue
Gross marginOperating margin

Research and development spending rose 32.5% to $45.8 billion, or 9.6% of revenue, up from 8.3%. Apple said the increase came mainly from higher infrastructure costs, including investments in artificial intelligence, and from headcount. Operating income still grew 18.8% to $158.1 billion, and operating margin rose 1.0 points to 33.0%.

Net income rose 18.0%, a little slower than operating income, because the effective tax rate rose to 17.0% from 15.6%. Diluted earnings per share grew faster, by 20.4% to $8.98, because the diluted share count fell 1.9%.

Capital spending fell and free cash flow rose

Cash from operations rose 30.2% to $145.1 billion. Payments for property and equipment fell 28.9% to $9.0 billion, the lowest since fiscal 2020 and 1.9% of revenue. Free cash flow reached $136.1 billion, 2.3 times the fiscal 2019 figure. As a share of revenue it was 28.4%, up from 23.7% in fiscal 2025.

Where operating cash flow went
US$ billions. Each column is cash from operations, split into capital spending and what was left as free cash flow.
Free cash flowPayments for property and equipment

Debt fell and equity rose by half

Total debt fell 18.8% during the year to $80.1 billion, from a peak of $124.7 billion in September 2021. Cash and short-term investments were $56.7 billion, so debt exceeded them by $23.4 billion, against $44.0 billion a year earlier. Apple also holds long-term marketable securities; counting them, its cash, cash equivalents and marketable securities totaled $136.9 billion.

Shareholders' equity rose 52.0% to $112.1 billion. Net income was larger than what Apple paid out in buybacks and dividends. Inventories rose to $14.5 billion from $5.7 billion, and almost all of the increase was in components, which grew to $10.4 billion from $2.1 billion. The 10-K says Apple is facing supply constraints and rising costs for key components, including memory and storage.

US$ billions at the end of each fiscal year. Total debt is long-term debt, including the current portion, plus commercial paper. Cash and short-term investments leave out long-term marketable securities.

Payouts took a smaller share of free cash flow

Apple spent $86.4 billion buying back shares, 4.8% less than in fiscal 2025, and paid $15.7 billion in dividends. Together that is $102.1 billion, or 75% of free cash flow, the lowest share of the eight years covered here. In fiscal 2025 payouts were 107% of free cash flow. In April 2026 Apple announced a new buyback program of up to $100 billion and raised its quarterly dividend from $0.26 to $0.27 per share.

Payouts to shareholders
US$ billions. Each column is buybacks plus dividends.
DividendsBuybacks

The diluted share count fell to 14,720 million, from 18,596 million in fiscal 2019.

Eight years of figures

US$ billions unless stated. Fiscal years end on the last Saturday of September. Where a later 10-K restated a year, the latest filed figure is shown. Download these figures (CSV, US$ millions)

Per-share figures and share counts are adjusted for Apple's four-for-one stock split in August 2020. Segment, category, inventory and gross-margin-by-type figures come from the 10-K, not the structured data.

Sources: Form 10-K (SEC EDGAR) · Form 10-K filing index · EDGAR company facts for Apple · Apple fiscal 2026 fourth-quarter earnings release (Exhibit 99.1). More figures for Apple are on its company page.

This report describes figures the company has published. It is for information only and is not investment advice or a recommendation to buy, sell or hold any security. Check the original filings before relying on any figure. The Filing Desk is not affiliated with Apple.

Before the results Apple's sales rose 12% in John Ternus's first report, but memory costs are squeezing its margins