Bilibili
Bilibili's revenue rose 13.1% to CN¥30.3 billion in fiscal 2025. Its operating margin was 3.7%, up from −5.0% a year earlier. Free cash flow was CN¥6.6 billion, up 19.6%. It paid out CN¥823 million in dividends and buybacks, 12% of free cash flow.
Operating margin is operating income as a share of revenue. Free cash flow is cash from operations minus capital spending. Return on capital is after-tax operating income as a share of the money invested in the business: debt plus equity, minus cash.
Revenue and margins
Net income and earnings per share
Returns on capital
Cash flow
Payouts and share count
Balance sheet
| Fiscal year end | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|
| Cash and short-term investments | 22.6 | 14.8 | 9.8 | 13.0 | 18.6 |
| Debt incl. finance leases | 19.0 | — | 0.0 | 4.8 | 9.6 |
| Net debt (negative means net cash) | −3.6 | — | −9.8 | −8.1 | −9.0 |
| Net debt to EBITDA | — | — | — | −8.3x | −2.9x |
| Debt to equity | 0.9x | — | 0.0x | 0.3x | 0.6x |
| Interest coverage | −41.4x | −33.3x | −30.7x | −15.1x | 7.5x |
| Current ratio | 3.0x | 1.4x | 1.0x | 1.3x | 1.4x |
| Quick ratio | 3.0x | 1.4x | 1.0x | 1.3x | 1.3x |
Piotroski F-score
The F-score counts how many of nine simple tests of profitability, funding and efficiency a company passed in a year (Piotroski, 2000). The more tests passed, the stronger the year: 8 or 9 is strong, 0 to 2 weak. Companies that report no gross profit are scored on the other eight.
| Test | FY23 | FY24 | FY25 |
|---|---|---|---|
| Net income is positive | Fail | Fail | Pass |
| Cash from operations is positive | Pass | Pass | Pass |
| Return on assets rose | Pass | Pass | Pass |
| Cash from operations exceeds net income | Pass | Pass | Pass |
| Debt fell relative to assets | — | Fail | Fail |
| Current ratio rose | Fail | Pass | Pass |
| Share count didn't rise | — | — | — |
| Gross margin rose | Pass | Pass | Pass |
| Revenue rose relative to assets | Pass | Pass | Pass |
| F-score | — | — | — |
| Accruals ratio | −13.6% | −22.4% | −16.1% |
Compare
Put Bilibili side by side with any other company we cover: revenue, growth, margins, cash flow and returns, with ten years of charts.
Similar companies
| Company | Year | Revenue growth | Operating margin | Free cash flow margin | Return on capital | Net debt to EBITDA | F-score | Compare |
|---|---|---|---|---|---|---|---|---|
| Bilibili | FY25 | 13.1% | 3.7% | 21.9% | 17.7% | −2.9x | — | |
| iQIYI | FY25 | −6.6% | 0.8% | 0.0% | 0.9% | 14.3x | — | Compare |
| Live Nation Entertainment | FY25 | 8.8% | 5.0% | 1.3% | — | 0.6x | 6 | Compare |
| Netflix | FY25 | 15.8% | 29.5% | 20.9% | 36.7% | 0.4x | 7 | Compare |
| Spotify Technology | FY25 | 9.7% | 12.8% | 16.7% | — | — | 6 | Compare |
10 years of figures
| Fiscal year | FY16 | FY17 | FY18 | FY19 | FY20 | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|---|---|---|---|---|
| Income statement | ||||||||||
| Revenue | 0.5 | 2.5 | 4.1 | 6.8 | 12.0 | 19.4 | 21.9 | 22.5 | 26.8 | 30.3 |
| Revenue growth | — | 371.7% | 67.3% | 64.2% | 77.0% | 61.5% | 13.0% | 2.9% | 19.1% | 13.1% |
| Gross profit | −0.2 | 0.5 | 0.9 | 1.2 | 2.8 | 4.0 | 3.8 | 5.4 | 8.8 | 11.1 |
| Research and development | 0.1 | 0.3 | 0.5 | 0.9 | 1.5 | 2.8 | 4.8 | 4.5 | 3.7 | 3.5 |
| Operating income | −0.9 | −0.2 | −0.7 | −1.5 | −3.1 | −6.4 | −8.4 | −5.1 | −1.3 | 1.1 |
| Net income | −0.9 | −0.2 | −0.6 | −1.3 | −3.1 | −6.8 | −7.5 | −4.8 | −1.3 | 1.2 |
| Diluted EPS (CNY) | −20.42 | −8.17 | −2.64 | −3.99 | −8.71 | −17.87 | −18.99 | −11.67 | −3.23 | 2.74 |
| Diluted shares (millions) | 58 | 70 | 233 | 323 | — | — | — | — | — | — |
| Cash flow | ||||||||||
| Cash from operations | −0.2 | 0.5 | 0.7 | 0.2 | 0.8 | −2.6 | −3.9 | 0.3 | 6.0 | 7.1 |
| Capital expenditure | 0.0 | 0.1 | 0.3 | 0.3 | 0.6 | 1.0 | 0.8 | 0.2 | 0.5 | 0.5 |
| Free cash flow | −0.2 | 0.3 | 0.4 | −0.1 | 0.2 | −3.6 | −4.7 | 0.1 | 5.5 | 6.6 |
| Dividends paid | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Share buybacks | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.3 | 0.0 | 0.1 | 0.8 |
| Acquisitions | 0.0 | 0.0 | 0.1 | 0.7 | 0.5 | 0.5 | 1.2 | 0.1 | 0.0 | 0.0 |
| Stock-based compensation | 0.4 | 0.1 | 0.2 | 0.2 | 0.4 | 1.0 | 1.0 | 1.1 | 1.1 | 1.2 |
| Balance sheet at fiscal year end | ||||||||||
| Cash and short-term investments | 0.4 | 1.3 | 4.5 | 6.2 | 8.0 | 22.6 | 14.8 | 9.8 | 13.0 | 18.6 |
| Debt incl. finance leases | — | — | — | 3.4 | 8.4 | 19.0 | — | 0.0 | 4.8 | 9.6 |
| Total assets | — | 3.5 | 10.5 | 15.5 | 23.9 | 52.1 | 41.8 | 33.2 | 32.7 | 41.2 |
| Total liabilities | — | 1.4 | 3.3 | 7.9 | 16.1 | 30.3 | 26.6 | 18.8 | 18.6 | 25.6 |
| Shareholders' equity | −1.3 | −1.9 | 7.0 | 7.1 | 7.6 | 21.7 | 15.2 | 14.4 | 14.1 | 15.6 |
| Margins and ratios | ||||||||||
| Gross margin | −47.7% | 22.2% | 20.7% | 17.6% | 23.7% | 20.9% | 17.6% | 24.2% | 32.7% | 36.6% |
| Operating margin | −171.0% | −9.1% | −17.7% | −22.1% | −26.2% | −33.2% | −38.2% | −22.5% | −5.0% | 3.7% |
| Net margin | −174.2% | −7.4% | −13.7% | −19.2% | −25.4% | −35.1% | −34.3% | −21.4% | −5.0% | 3.9% |
| Free cash flow margin | −46.1% | 12.9% | 10.8% | −1.5% | 1.3% | −18.6% | −21.3% | 0.4% | 20.7% | 21.9% |
| Return on capital | — | — | — | — | −38.1% | −38.6% | — | — | −20.1% | 17.7% |
| Return on equity | — | — | −22.6% | −18.6% | −41.7% | −46.5% | −40.6% | −32.5% | −9.4% | 8.0% |
| Return on assets | — | — | −8.1% | −10.0% | −15.5% | −17.9% | −16.0% | −12.9% | −4.1% | 3.2% |
| Net debt to EBITDA | — | — | — | — | — | — | — | — | −8.3x | −2.9x |