Cars.com
Cars.com's revenue rose 0.6% to $723 million in fiscal 2025. Its operating margin was 8.3%, up from 7.4% a year earlier. Free cash flow was $147 million, down 1.4%. It paid out $87 million in dividends and buybacks, 59% of free cash flow. The diluted share count fell 6.1%.
Operating margin is operating income as a share of revenue. Free cash flow is cash from operations minus capital spending. Return on capital is after-tax operating income as a share of the money invested in the business: debt plus equity, minus cash. Market cap is the last closing share price times the latest diluted share count, so it is approximate. P/E is the last close divided by diluted earnings per share over the last four quarters, or the latest fiscal year where the quarters aren't available; there is none when the company made a loss.
Charts show fiscal years, from the 10-K filings.
What Cars.com does
Cars Commerce, which runs the Cars.com marketplace, operates an online platform for buying and selling cars. Shoppers use it to search listings, read reviews and expert content, and use financing and trade-in value tools. It says its marketplace had an average of 26 million monthly users in 2025, plus more than 4.6 million monthly unique vehicle identification numbers (VINs) and more than 16 million consumer reviews at the end of 2025.
Its customers are dealers and automakers (OEMs). It says about 19,500 franchise and independent dealers in the U.S. and Canada use its platform, and substantially all OEMs selling vehicles in the U.S. and Canada do business with it. Dealers subscribe to the marketplace, to more tools such as dealer websites and trade and appraisal tools, or to website products alone.
Substantially all of its revenue comes from subscription products sold to dealers and other customers in or near the auto industry. It also offers media advertising solutions and AI-powered shopping features.
Its biggest risks, as it describes them
- Exposure to the wider auto industry, including consumer demand and direct-to-consumer sales models.
- Revenue that comes almost entirely from subscriptions sold to auto dealers and related customers.
- Dealer or automaker closures and consolidation, and influence held by a few large OEMs and dealer groups.
- Keeping its brand strong and drawing traffic to its sites with its own content.
- The growing use and regulation of generative and agentic AI, and risks in its expanding Canadian operations.
Income statement
From fiscal 2016 to 2025, earnings per share fell 20.3% a year and net income 21.4% a year, while buybacks cut the share count by 12%.
Returns on capital
Balance sheet
Five years at a glance
| Fiscal year end | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|
| Cash and short-term investments | 39 | 32 | 39 | 51 | 56 |
| Debt incl. finance leases | 478 | 481 | 490 | 460 | 455 |
| Net debt (negative means net cash) | 438 | 450 | 451 | 409 | 399 |
| Net debt to EBITDA | 2.9x | 2.8x | 2.9x | 2.5x | 2.6x |
| Debt to equity | 1.2x | 1.2x | 1.0x | 0.9x | 1.0x |
| Interest coverage | 1.3x | 2.0x | 1.8x | 1.6x | 2.0x |
| Current ratio | 1.6x | 1.4x | 1.2x | 1.8x | 1.9x |
| Quick ratio | 1.6x | 1.4x | 1.2x | 1.8x | 1.9x |
Cash flow
Projections
Project Cars.com's revenue, net income and earnings per share five years ahead in a bull, a base and a bear case with your own figures, and see the share prices your P/E estimates give them, or value it with a discounted cash flow model. Every projected figure is yours: it is not a forecast of ours.
What Cars.com says to expect
- Full year 2026: revenue
Revenue is expected to be flat to up 2% year-over-year, reflecting growth in Marketplace revenue and pressure in Dealer and OEM media products amid current market conditions.
- Full year 2026: adjusted EBITDA margin
Adjusted EBITDA margin is expected to be between 29.0% to 30.0%.
Insider trades
No officer, director or 10% owner of Cars.com reported buying or selling its shares on the open market between November 7, 2025 and November 6, 2026.
Indicators
Four widely used measures, worked out from the company's filings. The cutoffs are the ones their authors or users go by, not a verdict of ours.
| Indicator | FY23 | FY24 | FY25 |
|---|---|---|---|
| Piotroski F-score | 7 of 8 | 6 of 8 | 6 of 8 |
| Rule of 40 | 25.1% | 25.1% | 20.9% |
| Altman Z'' | −1.56 | −1.03 | −1.06 |
| Accruals ratio | −1.7% | −9.1% | −12.1% |
The nine F-score tests
| Test | FY23 | FY24 | FY25 |
|---|---|---|---|
| Net income is positive | Pass | Pass | Pass |
| Cash from operations is positive | Pass | Pass | Pass |
| Return on assets rose | Pass | Fail | Fail |
| Cash from operations exceeds net income | Pass | Pass | Pass |
| Debt fell relative to assets | Pass | Pass | Fail |
| Current ratio rose | Fail | Pass | Pass |
| Share count didn't rise | Pass | Pass | Pass |
| Gross margin rose | — | — | — |
| Revenue rose relative to assets | Pass | Fail | Pass |
| F-score | 7 of 8 | 6 of 8 | 6 of 8 |
Compare
Put Cars.com side by side with any other company we cover: revenue, growth, margins, cash flow and returns, with ten years of charts.
Similar companies
| Company | Year | Revenue growth | Operating margin | Free cash flow margin | Return on capital | Net debt to EBITDA | F-score | Compare |
|---|---|---|---|---|---|---|---|---|
| Cars.com | FY25 | 0.6% | 8.3% | 20.4% | 3.9% | 2.6x | 6 | |
| EverQuote | FY25 | 38.5% | 8.4% | 13.0% | — | — | — | Compare |
| CarGurus | FY25 | 13.7% | 26.9% | 31.9% | 90.3% | −0.7x | 7 | Compare |
| Bumble | FY25 | −9.9% | −83.4% | — | −44.5% | — | 4 | Compare |
| Shutterstock | FY25 | 5.8% | 7.6% | 12.5% | 6.7% | 0.6x | 7 | Compare |
10 years of figures
| Fiscal year | FY16 | FY17 | FY18 | FY19 | FY20 | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|---|---|---|---|---|
| Income statement | ||||||||||
| Revenue | 633 | 626 | 662 | 607 | 548 | 624 | 654 | 689 | 719 | 723 |
| Revenue growth | 6.1% | −1.1% | 5.7% | −8.4% | −9.8% | 13.9% | 4.8% | 5.4% | 4.3% | 0.6% |
| Gross profit | 576 | 561 | 572 | — | — | — | — | — | — | — |
| Research and development | — | — | — | — | — | — | — | — | — | — |
| Operating income | 177 | 134 | 84 | −446 | −887 | 48 | 66 | 54 | 54 | 60 |
| Net income | 176 | 224 | 39 | −445 | −789 | 11 | 17 | 118 | 48 | 20 |
| Diluted EPS (US$) | 2.46 | 3.13 | 0.55 | −6.65 | −11.74 | 0.15 | 0.25 | 1.74 | 0.72 | 0.32 |
| Diluted shares (millions) | 72 | 72 | 70 | 67 | 67 | 71 | 70 | 68 | 67 | 63 |
| Cash flow | ||||||||||
| Cash from operations | 199 | 186 | 164 | 102 | 139 | 138 | 128 | 137 | 152 | 152 |
| Capital expenditure | 10 | 33 | 14 | 21 | 17 | 2 | 2 | 1 | 3 | 4 |
| Free cash flow | 189 | 153 | 149 | 80 | 122 | 137 | 127 | 135 | 150 | 147 |
| Dividends paid | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Share buybacks | 0 | 0 | 97 | 40 | 0 | 0 | 49 | 31 | 49 | 87 |
| Acquisitions | 115 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Stock-based compensation | — | 3 | 9 | 8 | 15 | 21 | 22 | 28 | 31 | 31 |
| Balance sheet at fiscal year end | ||||||||||
| Cash and short-term investments | 9 | 21 | 26 | 14 | 68 | 39 | 32 | 39 | 51 | 56 |
| Debt incl. finance leases | — | 584 | 696 | 648 | 598 | 478 | 481 | 490 | 460 | 455 |
| Total assets | 2,547 | 2,511 | 2,600 | 2,028 | 1,076 | 1,007 | 1,025 | 1,172 | 1,112 | 1,062 |
| Total liabilities | 130 | 832 | 974 | 887 | 736 | 609 | 640 | 680 | 600 | 590 |
| Shareholders' equity | 2,417 | 1,679 | 1,627 | 1,141 | 368 | 398 | 384 | 492 | 512 | 472 |
| Margins and ratios | ||||||||||
| Gross margin | 91.0% | 89.5% | 86.3% | — | — | — | — | — | — | — |
| Operating margin | 27.9% | 21.4% | 12.7% | −73.5% | −162.1% | 7.8% | 10.1% | 7.8% | 7.4% | 8.3% |
| Net margin | 27.9% | 35.8% | 5.9% | −73.4% | −144.1% | 1.7% | 2.6% | 17.2% | 6.7% | 2.8% |
| Free cash flow margin | 29.9% | 24.5% | 22.6% | 13.2% | 22.3% | 21.9% | 19.4% | 19.6% | 20.8% | 20.4% |
| Rule of 40 (growth + FCF margin) | 36.1% | 23.4% | 28.3% | 4.8% | 12.5% | 35.8% | 24.2% | 25.1% | 25.1% | 20.9% |
| Return on capital | — | — | 2.5% | −17.3% | −52.4% | 5.6% | 6.0% | 6.1% | 4.5% | 3.9% |
| Return on equity | — | 11.0% | 2.4% | −32.2% | −104.6% | 2.8% | 4.4% | 27.0% | 9.6% | 4.1% |
| Return on assets | — | 8.9% | 1.5% | −19.2% | −50.9% | 1.0% | 1.7% | 10.8% | 4.2% | 1.8% |
| Net debt to EBITDA | — | 2.5x | 3.6x | — | — | 2.9x | 2.8x | 2.9x | 2.5x | 2.6x |