Advantage Solutions vs AppLovin
AppLovin reported revenue of $5.5 billion in fiscal 2025, 1.5 times Advantage Solutions' $3.5 billion in fiscal 2025. Advantage Solutions' revenue fell 0.7% in its latest year, and AppLovin's grew 70.0%. Advantage Solutions had an operating margin of -3.6%, against 75.8% at AppLovin.
Side by side
| Advantage Solutions | AppLovin | |
|---|---|---|
| Latest fiscal year | FY2025, Dec 31, 2025 | FY2025, Dec 31, 2025 |
| Revenue | $3.5B | $5.5B |
| Revenue growth | −0.7% | 70.0% |
| Revenue growth a year, last 5 years | 2.3% | 30.4% |
| Gross margin | — | 87.9% |
| Operating margin | −3.6% | 75.8% |
| Net margin | −6.4% | 60.8% |
| Free cash flow | $55M | — |
| Free cash flow margin | 1.6% | — |
| Return on capital | −4.7% | 98.2% |
| Net debt to EBITDA | 19.1x | 0.3x |
| Dividends and buybacks | $1M | $2.2B |
| Change in diluted share count | 0.9% | −1.7% |
| Last close | $31.57 | $391.22 |
| P/E at the last close | — | 26.3× |
| Insider trades, last 12 months | — | sold $574.1 million |
| Piotroski F-score | 5 of 8 | 9 of 9 |
Amounts in each company's own currency, US$ unless marked (a foreign company may report in another), each company's latest fiscal year from its 10-K, or 20-F or 40-F for a foreign company. Growth rates compare with the year before; the five-year rate is the average a year. Free cash flow is cash from operations minus capital spending; return on capital is after-tax operating income over the money invested in the business; P/E is the last close over the latest earnings per share. Banks are measured differently (return on equity, efficiency ratio), so some rows apply to one company only.
Ten years
Revenue
US$ billions, fiscal years
Advantage SolutionsAppLovin
Operating margin
Percent of revenue
Advantage SolutionsAppLovin
Free cash flow
US$ billions. Cash from operations minus capital expenditure.
Advantage SolutionsAppLovin
Source: the companies' Form 10-K filings, from SEC EDGAR, and the last close. For information only, not investment advice: the figures describe results, not which company is the better investment. The Filing Desk is not affiliated with either company. Full figures on the Advantage Solutions and AppLovin pages.