Vita Coco vs Monster Beverage
Monster Beverage reported revenue of $8.3 billion in fiscal 2025, 13.6 times Vita Coco's $610 million in fiscal 2025. Vita Coco's revenue grew 18.2% in its latest year, and Monster Beverage's grew 10.7%. Vita Coco had an operating margin of 13.5%, against 29.2% at Monster Beverage. Free cash flow was $39 million at Vita Coco and $2.0 billion at Monster Beverage.
Side by side
| Vita Coco | Monster Beverage | |
|---|---|---|
| Latest fiscal year | FY2025, Dec 31, 2025 | FY2025, Dec 31, 2025 |
| Revenue | $610M | $8.3B |
| Revenue growth | 18.2% | 10.7% |
| Revenue growth a year, last 5 years | 14.4% | 12.5% |
| Gross margin | 36.5% | 55.9% |
| Operating margin | 13.5% | 29.2% |
| Net margin | 11.7% | 23.0% |
| Free cash flow | $39M | $2.0B |
| Free cash flow margin | 6.4% | 23.7% |
| Return on capital | 55.3% | 36.1% |
| Net debt to EBITDA | −2.4x | −1.1x |
| Dividends and buybacks | $11M | $104M |
| Change in diluted share count | 1.1% | −2.8% |
| Last close | $55.80 | $46.44 |
| P/E at the last close | 28.0× | 21.5× |
| Insider trades, last 12 months | sold $88.8 million | sold $36.2 million |
| Piotroski F-score | 5 of 9 | 9 of 9 |
Amounts in each company's own currency, US$ unless marked (a foreign company may report in another), each company's latest fiscal year from its 10-K, or 20-F or 40-F for a foreign company. Growth rates compare with the year before; the five-year rate is the average a year. Free cash flow is cash from operations minus capital spending; return on capital is after-tax operating income over the money invested in the business; P/E is the last close over the latest earnings per share. Banks are measured differently (return on equity, efficiency ratio), so some rows apply to one company only.
Ten years
Revenue
US$ billions, fiscal years
Vita CocoMonster Beverage
Operating margin
Percent of revenue
Vita CocoMonster Beverage
Free cash flow
US$ billions. Cash from operations minus capital expenditure.
Vita CocoMonster Beverage
Source: the companies' Form 10-K filings, from SEC EDGAR, and the last close. For information only, not investment advice: the figures describe results, not which company is the better investment. The Filing Desk is not affiliated with either company. Full figures on the Vita Coco and Monster Beverage pages.