General Mills
General Mills' revenue fell 5.5% to $18.4 billion in fiscal 2026. Its operating margin was 4.8%, down from 17.0% a year earlier. Free cash flow was $1.6 billion, down 29.1%. It paid out $1.8 billion in dividends and buybacks, 112% of free cash flow. The diluted share count fell 3.5%.
Operating margin is operating income as a share of revenue. Free cash flow is cash from operations minus capital spending. Return on capital is after-tax operating income as a share of the money invested in the business: debt plus equity, minus cash. Market cap is the last closing share price times the latest diluted share count, so it is approximate. P/E is the last close divided by diluted earnings per share over the last four quarters, or the latest fiscal year where the quarters aren't available; there is none when the company made a loss.
What General Mills does
General Mills makes and sells packaged foods and pet food. It has more than 100 brands, sold in about 100 countries. Its main categories are snacks, ready-to-eat cereal, convenient meals, natural pet food, refrigerated and frozen dough, baking mixes and super-premium ice cream. Brands named in its 10-K include Betty Crocker, Bisquick, Annie's and Blue Buffalo.
The company sells mainly to grocery stores, mass merchandisers, membership stores, drug and dollar chains, e-commerce retailers, foodservice distributors and restaurants. It reports four segments: North America Retail, International, North America Pet and North America Foodservice. Walmart is its largest customer, at 22 percent of consolidated net sales and 31 percent of North America Retail sales. General Mills also holds 50 percent interests in two joint ventures: Cereal Partners Worldwide with Nestlé, which sells cereal outside North America, and Häagen-Dazs Japan.
It competes with other food makers and with retailers' own store brands, which usually sell at lower prices. As of May 31, 2026, it had about 30,000 employees, around half in the United States. Grains, meat, vegetable oils, sugar, fruit and packaging are its main raw materials.
Its biggest risks, as it describes them
- Strong competition, including from lower-priced store brands, that could hurt its sales and profit margins.
- Its reliance on a few large retail customers, with Walmart the biggest, as grocery chains consolidate.
- Swings in the prices of grains, packaging, energy and other inputs it relies on.
- Product safety or quality concerns that make shoppers lose confidence in its products or brands.
- Failing to keep up with changing tastes and eating habits, including health concerns about ingredients.
Charts show fiscal years, from the 10-K filings.
Revenue and margins
Net income and earnings per share
From fiscal 2017 to 2025, earnings per share grew 5.0% a year and net income 4.2% a year, as buybacks cut the share count by 7%. General Mills then lost money in fiscal 2026.
Returns on capital
Cash flow
Payouts and share count
Valuation
Two ways to value General Mills yourself, both starting from its filings: a discounted cash flow model and the price-to-earnings method.
What General Mills says to expect
- Fiscal 2027: organic net sales
Organic net sales are expected to range between down 1.5 percent and up 0.5 percent.
- Fiscal 2027: adjusted operating profit
Adjusted operating profit is expected to be down 13 percent to down 8 percent in constant currency.
- Fiscal 2027: adjusted diluted earnings per share
Adjusted diluted earnings are expected to be between $3.00 and $3.20 per share.
- Fiscal 2027: free cash flow conversion
Free cash flow conversion is expected to be approximately 95 percent of adjusted after-tax earnings.
Discounted cash flow (DCF)
A discounted cash flow (DCF) model values a business as the cash it may generate in future, discounted back to today. The starting figures come from General Mills' 10-K (or, for net cash and shares, its latest 10-Q) and the assumptions are yours: start from one of three example scenarios, then change any figure to see what it implies for a share, and how that compares with the last share price.
Value per share on three example scenarios, from General Mills' fiscal 2026 free cash flow of $1.6B, net cash of −$13.1B at May 31, 2026 and 538 million diluted shares, from its filings. The scenarios are fitted to General Mills: the base scenario's growth in years 1 to 5 is its revenue growth over the last 3 years, -2.9% a year, kept between 0% and 20%; the cautious and optimistic ones are lower and higher, and growth in years 6 to 10 is halfway to the long-run rate. The base scenario's discount rate is 8%: 7% for a stable business (Packaged Foods & Meats), plus 1 point for unsteady results (a loss in fiscal 2026); the cautious and optimistic ones use a point more and a point less. Select one to load it into the calculator. These are the model's arithmetic on those assumptions, not a forecast or a price target.
- Last close, October 26, 2026
- $33.70
- Value on these assumptions, against the last close
- —
- Cash flows in years 1 to 10, valued today
- —
- Everything after year 10, valued today
- —
- Plus net cash
- —
- Share of value from after year 10
How the value changes with two assumptions
Price-to-earnings (P/E) method
Another common way to value a company is to multiply its earnings per share by a price-to-earnings (P/E) multiple: the number of years of today's earnings an investor pays for a share. A higher multiple usually means investors expect earnings to grow. Choose a multiple, for example from similar companies, to see the value it gives.
The P/E method needs positive earnings, and General Mills' latest diluted earnings per share were negative or zero.
Balance sheet
| Fiscal year end | FY22 | FY23 | FY24 | FY25 | FY26 |
|---|---|---|---|---|---|
| Cash and short-term investments | 0.6 | 0.6 | 0.4 | 0.4 | 0.5 |
| Debt incl. finance leases | 11.6 | 11.7 | 12.9 | 14.9 | 13.5 |
| Net debt (negative means net cash) | 11.1 | 11.1 | 12.5 | 14.5 | 13.1 |
| Net debt to EBITDA | 2.7x | 2.8x | 3.1x | 3.8x | 9.1x |
| Debt to equity | 1.1x | 1.1x | 1.4x | 1.6x | 1.8x |
| Interest coverage | 9.2x | 9.0x | 7.2x | 6.3x | 1.5x |
| Current ratio | 0.6x | 0.7x | 0.7x | 0.7x | 0.7x |
| Quick ratio | 0.4x | 0.4x | 0.4x | 0.4x | 0.4x |
Insider trades
Over the 12 months between October 27, 2025 and October 26, 2026, no insider bought General Mills shares on the open market, and 4 insiders sold $1.2 million.
| Date | Insider | Trade | Shares | Price | Value | Filing |
|---|---|---|---|---|---|---|
| Oct 1, 2026 | Pankaj MN SharmaSegment President | Sold | 6,294 | $31.33 | $197,192 | Form 4 |
| May 13, 2026 | Jacqueline Williams-RollChief Human Resources Officer | Sold | 10,000 | $33.97 | $339,700 | Form 4 |
| May 12, 2026 | Jacqueline Williams-RollChief Human Resources Officer | Sold | 10,000 | $34.27 | $342,700 | Form 4 |
| May 12, 2026 | Ricardo FernandezSegment President | Sold | 7,995 | $34.50 | $275,828 | Form 4 |
| Dec 19, 2025 | Paul Joseph GallagherChief Supply Chain Officer | Sold | 1,500 | $48.15 | $72,225 | Form 4 |
Piotroski F-score
The F-score counts how many of nine simple tests of profitability, funding and efficiency a company passed in a year (Piotroski, 2000). The more tests passed, the stronger the year: 8 or 9 is strong, 0 to 2 weak. Companies that report no gross profit are scored on the other eight.
| Test | FY24 | FY25 | FY26 |
|---|---|---|---|
| Net income is positive | Pass | Pass | Fail |
| Cash from operations is positive | Pass | Pass | Pass |
| Return on assets rose | Fail | Fail | Fail |
| Cash from operations exceeds net income | Pass | Pass | Pass |
| Debt fell relative to assets | Fail | Fail | Pass |
| Current ratio rose | Fail | Pass | Pass |
| Share count didn't rise | Pass | Pass | Pass |
| Gross margin rose | Pass | Fail | Fail |
| Revenue rose relative to assets | Fail | Fail | Fail |
| F-score | 5 of 9 | 5 of 9 | 5 of 9 |
| Accruals ratio | −2.6% | −1.9% | −7.1% |
Compare
Put General Mills side by side with any other company we cover: revenue, growth, margins, cash flow and returns, with ten years of charts.
Similar companies
| Company | Year | Revenue growth | Operating margin | Free cash flow margin | Return on capital | Net debt to EBITDA | F-score | Compare |
|---|---|---|---|---|---|---|---|---|
| General Mills | FY26 | −5.5% | 4.8% | 8.8% | 2.0% | 9.1x | 5 | |
| Pilgrim's Pride | FY25 | 3.5% | 8.7% | 3.5% | 20.1% | 1.2x | 4 | Compare |
| Kraft Heinz | FY25 | −3.5% | −18.7% | 14.7% | −5.8% | — | 4 | Compare |
| Hormel Foods | FY25 | 1.6% | 5.9% | 4.4% | 5.1% | 2.2x | 5 | Compare |
| Hershey | FY25 | 4.4% | 12.3% | 15.6% | 11.5% | 2.3x | — | Compare |
10 years of figures
| Fiscal year | FY17 | FY18 | FY19 | FY20 | FY21 | FY22 | FY23 | FY24 | FY25 | FY26 |
|---|---|---|---|---|---|---|---|---|---|---|
| Income statement | ||||||||||
| Revenue | 15.6 | 15.7 | 16.9 | 17.6 | 18.1 | 19.0 | 20.1 | 19.9 | 19.5 | 18.4 |
| Revenue growth | −5.7% | 0.8% | 7.2% | 4.5% | 2.8% | 4.8% | 5.8% | −1.2% | −1.9% | −5.5% |
| Gross profit | 5.6 | 5.4 | 5.8 | 6.1 | 6.4 | 6.4 | 6.5 | 6.9 | 6.7 | 6.2 |
| Research and development | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.2 | 0.3 | 0.3 | 0.3 | 0.3 |
| Operating income | 2.5 | 2.4 | 2.5 | 3.0 | 3.1 | 3.5 | 3.4 | 3.4 | 3.3 | 0.9 |
| Net income | 1.7 | 2.1 | 1.8 | 2.2 | 2.3 | 2.7 | 2.6 | 2.5 | 2.3 | −0.1 |
| Diluted EPS (US$) | 2.77 | 3.64 | 2.90 | 3.56 | 3.78 | 4.42 | 4.31 | 4.31 | 4.10 | −0.16 |
| Diluted shares (millions) | 598 | 586 | 605 | 613 | 619 | 613 | 601 | 580 | 558 | 538 |
| Cash flow | ||||||||||
| Cash from operations | 2.4 | 2.8 | 2.8 | 3.7 | 3.0 | 3.3 | 2.8 | 3.3 | 2.9 | 2.2 |
| Capital expenditure | 0.7 | 0.6 | 0.5 | 0.5 | 0.5 | 0.6 | 0.7 | 0.8 | 0.6 | 0.5 |
| Free cash flow | 1.7 | 2.2 | 2.3 | 3.2 | 2.5 | 2.7 | 2.1 | 2.5 | 2.3 | 1.6 |
| Dividends paid | 1.1 | 1.1 | 1.2 | 1.2 | 1.2 | 1.2 | 1.3 | 1.4 | 1.3 | 1.3 |
| Share buybacks | 1.7 | 0.6 | 0.0 | 0.0 | 0.3 | 0.9 | 1.4 | 2.0 | 1.2 | 0.5 |
| Acquisitions | 0.0 | 8.0 | 0.0 | 0.0 | 0.0 | 1.2 | 0.3 | 0.5 | 1.4 | 0.0 |
| Stock-based compensation | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 | 0.1 |
| Balance sheet at fiscal year end | ||||||||||
| Cash and short-term investments | 0.8 | 0.4 | 0.5 | 1.7 | 1.5 | 0.6 | 0.6 | 0.4 | 0.4 | 0.5 |
| Debt incl. finance leases | 9.5 | 15.8 | 14.5 | 13.5 | 12.6 | 11.6 | 11.7 | 12.9 | 14.9 | 13.5 |
| Total assets | 21.8 | 30.6 | 30.1 | 30.8 | 31.8 | 31.1 | 31.5 | 31.5 | 33.1 | 30.0 |
| Total liabilities | 16.2 | 23.4 | 22.2 | 21.9 | 21.5 | 20.3 | 20.8 | 21.8 | 23.9 | 22.6 |
| Shareholders' equity | 4.3 | 6.1 | 7.1 | 8.1 | 9.5 | 10.5 | 10.4 | 9.4 | 9.2 | 7.4 |
| Margins and ratios | ||||||||||
| Gross margin | 35.6% | 34.5% | 34.1% | 34.8% | 35.6% | 33.7% | 32.6% | 34.9% | 34.5% | 33.6% |
| Operating margin | 15.9% | 15.4% | 14.9% | 16.8% | 17.4% | 18.3% | 17.1% | 17.3% | 17.0% | 4.8% |
| Net margin | 10.6% | 13.5% | 10.4% | 12.4% | 12.9% | 14.2% | 12.9% | 12.6% | 11.8% | −0.5% |
| Free cash flow margin | 11.1% | 14.1% | 13.5% | 18.2% | 13.5% | 14.5% | 10.4% | 12.7% | 11.8% | 8.8% |
| Return on capital | 13.4% | 13.3% | 9.6% | 11.6% | 11.9% | 13.3% | 12.7% | 12.5% | 11.5% | 2.0% |
| Return on equity | 35.8% | 40.7% | 26.6% | 28.9% | 26.7% | 27.1% | 24.7% | 25.2% | 24.7% | −1.1% |
| Return on assets | 7.6% | 8.1% | 5.8% | 7.2% | 7.5% | 8.6% | 8.3% | 7.9% | 7.1% | −0.3% |
| Net debt to EBITDA | 2.8x | 5.1x | 4.5x | 3.3x | 3.0x | 2.7x | 2.8x | 3.1x | 3.8x | 9.1x |