The Filing Desk

Cloudflare vs Wix.com

Cloudflare NET · Wix.com WIX · Internet Services & Infrastructure

Cloudflare reported revenue of $2.2 billion in fiscal 2025, about the same as Wix.com's $2.0 billion in fiscal 2025. Cloudflare's revenue grew 29.9% in its latest year, and Wix.com's grew 13.2%. Cloudflare had an operating margin of -9.6%, against 0.1% at Wix.com. Free cash flow was $288 million at Cloudflare and $582 million at Wix.com.

Side by side

CloudflareWix.com
Latest fiscal yearFY2025, Dec 31, 2025FY2025, Dec 31, 2025
Revenue$2.2B$2.0B
Revenue growth29.9%13.2%
Revenue growth a year, last 5 years38.1%15.2%
Gross margin74.5%68.1%
Operating margin−9.6%0.1%
Net margin−4.7%2.5%
Free cash flow$288M$582M
Free cash flow margin13.3%29.2%
Return on capital−29.7%—
Net debt to EBITDA—9.9x
Dividends and buybacks$0M$575M
Change in diluted share count2.0%−3.7%
Last close$331.86$80.38
P/E at the last close——
Insider trades, last 12 monthssold $664.8 millionbought $185,719, sold $3.4 million
Piotroski F-score3 of 97 of 9
Amounts in each company's own currency, US$ unless marked (a foreign company may report in another), each company's latest fiscal year from its 10-K, or 20-F or 40-F for a foreign company. Growth rates compare with the year before; the five-year rate is the average a year. Free cash flow is cash from operations minus capital spending; return on capital is after-tax operating income over the money invested in the business; P/E is the last close over the latest earnings per share. Banks are measured differently (return on equity, efficiency ratio), so some rows apply to one company only.

Ten years

Revenue
US$ billions, fiscal years
CloudflareWix.com
Operating margin
Percent of revenue
CloudflareWix.com
Free cash flow
US$ billions. Cash from operations minus capital expenditure.
CloudflareWix.com

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Source: the companies' Form 10-K filings, from SEC EDGAR, and the last close. For information only, not investment advice: the figures describe results, not which company is the better investment. The Filing Desk is not affiliated with either company. Full figures on the Cloudflare and Wix.com pages.