Roblox
Roblox's revenue rose 35.8% to $4.9 billion in fiscal 2025. Its operating margin was −25.2%, up from −29.5% a year earlier. Free cash flow was $1.4 billion, up 110.9%. The diluted share count rose 6.5%.
Operating margin is operating income as a share of revenue. Free cash flow is cash from operations minus capital spending. Return on equity is net income as a share of shareholders' equity. Market cap is the last closing share price times the latest diluted share count, so it is approximate. P/E is the last close divided by diluted earnings per share over the last four quarters, or the latest fiscal year where the quarters aren't available; there is none when the company made a loss.
What Roblox does
Roblox runs an online platform where people play and hang out in millions of games and virtual worlds, called experiences, on phones, computers and game consoles. These are built by its community of creators, from students and hobbyists to full-time studios, using Roblox's free building tools. In 2025 an average of 127 million people a day used Roblox, in more than 180 countries.
Most experiences on Roblox are free to play. It makes nearly all of its money by selling Robux, its virtual currency, which players spend on items for their avatars and extras inside experiences. Creators earn Robux from those sales, from ads and from a rewards program, and those who qualify can swap them for cash. Revenue rose by $1,288.6 million in 2025. Purchases through Apple's App Store made up 29% of revenue and Google Play 15%, and about 39% came from outside the US and Canada. Roblox says it competes for people's time with big tech, entertainment and game companies, video and music services, and social media, and for creators with platforms such as Epic Games, Unity, Meta and Valve.
Roblox had 3,065 full-time employees at the end of 2025, most of them at its San Mateo, California headquarters, and it also had thousands of trust and safety agents around the world.
Its biggest risks, as it describes them
- It has a history of net losses and may not reach or keep profitability.
- Changing laws worldwide that could raise its costs or even stop it from operating in some countries.
- Keeping its platform safe and civil, particularly for children, and protecting its reputation.
- Its reliance on Apple, Google and other app stores and payment processors, which take fees and set rules.
- Many costly lawsuits and legal proceedings.
Charts show fiscal years, from the 10-K filings.
Revenue and margins
Net income and earnings per share
Roblox lost money in fiscal 2025: a net loss of $1.1 billion.
Returns on capital
Cash flow
Payouts and share count
Valuation
Two ways to value Roblox yourself, both starting from its filings: a discounted cash flow model and the price-to-earnings method.
Discounted cash flow (DCF)
A discounted cash flow (DCF) model values a business as the cash it may generate in future, discounted back to today. The starting figures come from Roblox's 10-K (or, for net cash and shares, its latest 10-Q) and the assumptions are yours: start from one of three example scenarios, then change any figure to see what it implies for a share, and how that compares with the last share price.
Value per share on three example scenarios, from Roblox's cash from operations minus depreciation in fiscal 2025 (free cash flow before spending to grow: capital spending was 2.0 times depreciation, which holds its free cash flow down) of $1.6B, net cash of $1.9B at December 31, 2025 and 690 million diluted shares, from its filings. The scenarios are fitted to Roblox: the base scenario's growth in years 1 to 5 is its revenue growth over the last 3 years, 30.0% a year, kept between 0% and 20%; the cautious and optimistic ones are lower and higher, and growth in years 6 to 10 is halfway to the long-run rate. The base scenario's discount rate is 10%: 9% for a business of moderate risk (Interactive Home Entertainment), plus 1 point for unsteady results (a loss in fiscal 2025); the cautious and optimistic ones use a point more and a point less. Select one to load it into the calculator. These are the model's arithmetic on those assumptions, not a forecast or a price target.
- Last close, October 26, 2026
- $54.37
- Value on these assumptions, against the last close
- —
- Cash flows in years 1 to 10, valued today
- —
- Everything after year 10, valued today
- —
- Plus net cash
- —
- Share of value from after year 10
How the value changes with two assumptions
Price-to-earnings (P/E) method
Another common way to value a company is to multiply its earnings per share by a price-to-earnings (P/E) multiple: the number of years of today's earnings an investor pays for a share. A higher multiple usually means investors expect earnings to grow. Choose a multiple, for example from similar companies, to see the value it gives.
The P/E method needs positive earnings, and Roblox's latest diluted earnings per share were negative or zero.
Balance sheet
| Fiscal year end | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|
| Cash and short-term investments | 3,004 | 2,978 | 2,193 | 2,410 | 3,055 |
| Debt incl. finance leases | 1,330 | 1,291 | 1,252 | 1,213 | 1,189 |
| Net debt (negative means net cash) | −1,675 | −1,687 | −941 | −1,196 | −1,866 |
| Net debt to EBITDA | — | — | — | — | — |
| Debt to equity | 2.3x | 4.2x | — | — | — |
| Interest coverage | −70.8x | −23.1x | −30.9x | −25.8x | −29.7x |
| Current ratio | 1.7x | 1.6x | 1.1x | 1.0x | 1.0x |
| Quick ratio | 1.7x | 1.6x | 1.1x | 1.0x | 1.0x |
Insider trades
Over the 12 months between October 27, 2025 and October 26, 2026, no insider bought Roblox shares on the open market, and 10 insiders sold $104.9 million, $48.0 million of it under trading plans set up in advance.
| Date | Insider | Trade | Shares | Price | Value | Filing |
|---|---|---|---|---|---|---|
| Sep 8, 2026 | Mark ReinstraChief Legal Off. & Corp. Sec. | Sold plan | 5,773 | $44.80 | $258,627 | Form 4 |
| Sep 1, 2026 | Gregory BaszuckiDirector | Sold plan | 16,666 | $40.47 | $674,410 | Form 4 |
| Aug 31, 2026 | Andrea L WongDirector | Sold | 562 | $40.89 | $22,980 | Form 4 |
| Aug 25, 2026 | Amy Marie RawlingsChief Accounting Officer | Sold plan | 237 | $38.89 | $9,217 | Form 4 |
| Aug 24, 2026 | Sean Jack BuckleyChief People & Systems Officer | Sold plan | 4,321 | $38.68 | $167,136 | Form 4 |
| Aug 20, 2026 | David BaszuckiPresident & CEO, Director, 10% owner | Sold | 52,568 | $37.96 | $2.0 million | Form 4 |
| Aug 20, 2026 | Mark ReinstraChief Legal Off. & Corp. Sec. | Sold | 17,934 | $37.96 | $680,839 | Form 4 |
| Aug 20, 2026 | Naveen K. ChopraChief Financial Officer | Sold | 17,509 | $37.96 | $664,640 | Form 4 |
| Aug 20, 2026 | Matthew D KaufmanChief Safety Officer | Sold | 14,904 | $37.96 | $565,771 | Form 4 |
| Aug 20, 2026 | Sean Jack BuckleyChief People & Systems Officer | Sold | 5,607 | $37.97 | $212,876 | Form 4 |
| Aug 20, 2026 | Amy Marie RawlingsChief Accounting Officer | Sold | 5,061 | $37.97 | $192,144 | Form 4 |
| Aug 19, 2026 | Mark ReinstraChief Legal Off. & Corp. Sec. | Sold plan | 6,250 | $40.00 | $250,000 | Form 4 |
Piotroski F-score
The F-score counts how many of nine simple tests of profitability, funding and efficiency a company passed in a year (Piotroski, 2000). The more tests passed, the stronger the year: 8 or 9 is strong, 0 to 2 weak. Companies that report no gross profit are scored on the other eight.
| Test | FY23 | FY24 | FY25 |
|---|---|---|---|
| Net income is positive | Fail | Fail | Fail |
| Cash from operations is positive | Pass | Pass | Pass |
| Return on assets rose | Fail | Pass | Pass |
| Cash from operations exceeds net income | Pass | Pass | Pass |
| Debt fell relative to assets | Pass | Pass | Pass |
| Current ratio rose | Fail | Fail | Fail |
| Share count didn't rise | Fail | Fail | Fail |
| Gross margin rose | Pass | Pass | Pass |
| Revenue rose relative to assets | Pass | Pass | Pass |
| F-score | 5 of 9 | 6 of 9 | 6 of 9 |
| Accruals ratio | −27.9% | −26.4% | −34.2% |
Compare
Put Roblox side by side with any other company we cover: revenue, growth, margins, cash flow and returns, with ten years of charts.
Similar companies
| Company | Year | Revenue growth | Operating margin | Free cash flow margin | Return on capital | Net debt to EBITDA | F-score | Compare |
|---|---|---|---|---|---|---|---|---|
| Roblox | FY25 | 35.8% | −25.2% | 27.7% | — | — | 6 | |
| FY25 | 15.8% | 7.6% | 29.6% | 13.2% | −7.2x | 5 | Compare | |
| Take-Two Interactive | FY26 | 18.2% | −1.6% | 6.9% | −2.0% | 5.6x | 7 | Compare |
| NetEase | FY25 | 7.0% | 31.8% | 44.1% | — | — | — | Compare |
| Liberty Global | FY25 | 12.4% | −0.5% | −2.7% | −0.1% | 6.3x | 5 | Compare |
7 years of figures
| Fiscal year | FY19 | FY20 | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|---|---|
| Income statement | |||||||
| Revenue | 508 | 924 | 1,919 | 2,225 | 2,799 | 3,602 | 4,891 |
| Revenue growth | — | 81.7% | 107.7% | 15.9% | 25.8% | 28.7% | 35.8% |
| Gross profit | 386 | 684 | 1,422 | 1,677 | 2,150 | 2,801 | 3,818 |
| Research and development | 107 | 201 | 533 | 874 | 1,254 | 1,444 | 1,568 |
| Operating income | −76 | −266 | −495 | −924 | −1,259 | −1,063 | −1,232 |
| Net income | −71 | −253 | −492 | −924 | −1,152 | −935 | −1,065 |
| Diluted EPS (US$) | −0.44 | −1.39 | −0.97 | −1.55 | −1.87 | −1.44 | −1.54 |
| Diluted shares (millions) | 163 | 182 | 506 | 596 | 616 | 648 | 690 |
| Cash flow | |||||||
| Cash from operations | 99 | 524 | 659 | 369 | 458 | 822 | 1,796 |
| Capital expenditure | 83 | 104 | 93 | 426 | 321 | 180 | 441 |
| Free cash flow | 16 | 420 | 566 | −57 | 138 | 643 | 1,355 |
| Dividends paid | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Share buybacks | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Acquisitions | 0 | 41 | 46 | 13 | 4 | 3 | 0 |
| Stock-based compensation | 18 | 79 | 342 | 590 | 868 | 1,016 | 1,129 |
| Balance sheet at fiscal year end | |||||||
| Cash and short-term investments | 302 | 894 | 3,004 | 2,978 | 2,193 | 2,410 | 3,055 |
| Debt incl. finance leases | — | 0 | 1,330 | 1,291 | 1,252 | 1,213 | 1,189 |
| Total assets | — | 1,848 | 4,561 | 5,376 | 6,168 | 7,175 | 9,557 |
| Total liabilities | — | 1,735 | 3,968 | 5,070 | 6,100 | 6,966 | 9,182 |
| Shareholders' equity | −113 | −252 | 585 | 306 | 76 | 221 | 394 |
| Margins and ratios | |||||||
| Gross margin | 75.9% | 74.0% | 74.1% | 75.4% | 76.8% | 77.8% | 78.1% |
| Operating margin | −15.0% | −28.8% | −25.8% | −41.5% | −45.0% | −29.5% | −25.2% |
| Net margin | −14.0% | −27.4% | −25.6% | −41.5% | −41.1% | −26.0% | −21.8% |
| Free cash flow margin | 3.1% | 45.5% | 29.5% | −2.6% | 4.9% | 17.8% | 27.7% |
| Return on capital | — | — | — | — | — | — | — |
| Return on equity | — | — | −295.8% | −207.5% | — | — | — |
| Return on assets | — | — | −15.3% | −18.6% | −20.0% | −14.0% | −12.7% |
| Net debt to EBITDA | — | — | — | — | — | — | — |